Gap's new CEO doesn't have a fashion retail background but I don't think that's a problem. An hour of Googling should give him all the solutions he needs. Really, everyone has an opinion about what went wrong. Everyone has an opinion about what will make it right.
Even Jezebel has offered advice: "Stop paying celebrities whose careers so distinctly encapsulate your precise brand of we-can't-even-believe-we're -still-doing-this desperation." But apparently that one's gonna be tough. According to today's Page Six: "John Mayer is...one of the many new faces of Gap. The newly single musician was shot by Annie Leibovitz for the 'Classics Redefined' campaign, along with Forest Whitaker, Liev Schreiber, Lucy Liu and Selma Blair."
I don't know. I'm beginning to think that if everyone thinks they know the answer, there is no answer. Too cynical?