Rubberband Man, I think I love you

Yes, I do work in advertising but no, I'm not in any way involved with OfficeMax or their Christmas Rubberband Man spot. And that's unfortunate for me because it's swell. The problem/solution vignettes are downright charming. The whole thing just makes me smile. And I'll want to see this spot every year, just like I used to look forward to the Norelco Santa who sledded through the snow on an electric razor.