Ever since Brian Sweany left D Magazine for Texas Monthly, FrontBurner has been a little less of a must-read. Indeed even the humor now is sometimes unintentional. Just the other day, a discussion of The Richards Group Adweek grade (C+! panic! medicate!) brought this reader comment: "Their work remains, in my opinion, the best in North Texas, equal to the best in the state...."
That's, like, well, it's just the biggest insult I've ever seen anyone level at The Richards Group. "Best in North Texas?" Not quite "you don't sweat much for a fat girl" but close.
I don't know if Stan Richards ever scans FrontBurner but if so, let's hope he always wears the turtleneck. He's 74 years old now and no one wants to see that carotid artery start to twitch.