Doesn't it seem that this might be the most important fact about Tilikum: "SeaWorld is said to have Tilikum insured for as much as $5 million, and [former SeaWorld trainer Jeff] Ventre said, 'He's worth millions, and he represents the future of the breeding program for SeaWorld. He has impregnated - he's produced 13 calves, I believe.'"
That's 13 little brand mascots. 13 little future star attractions. And what are three human lives compared to that? At least, I think that's what SeaWorld is saying, especially since just three days after the tragedy, the show's back on.