ESPN is touting new research that shows we're watching more TV than ever. But that's still not good news for broadcast networks: the biggest increases are in cable viewership at odd hours.
I don't think this is good news for anyone in TV. More sets may be on at 3am but are they really the focus of attention or simply a comforting noise until we fall asleep? TV has become background music, the way radio was for my parents. And that's not a good sign at all.