Wednesday, January 28, 2009

You smell something?

Sales are down for department store beauty brands and the biggest loser is fragrance. "'The most pressing concerns for the fragrance category are not only the loss of users, but decreasing frequency of usage....It is important that the industry find new ways to engage consumers.'" Et voila.

I'm not sure though. What do you do when the use of your product is seen as unprofessional? Or even harmful?

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