Every time I open a women's magazine, I can feel several hundred of my brain cells start to die. Now I know why. Meet Cosmo's
Kate White and her proven formula for success: "White put Rebecca Romijn on the cover, and that copy sold in record numbers. 'So we put only blonde models on the cover'....The models preferably pose in the butterfly position, again something that the post-mortem showed worked as per newsstand sales."
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