I tried, Sunsilk, I really tried

Don't you get the feeling that David Gianatasio wanted to like the new Sunsilk spot but couldn't? It's easy to see why -- it's not funny. What happened? It seems only days ago that Sunsilk charmed me into an actual purchase but this new spot isn't on that level. It's saved only by the recurring role of the Sex and The City-inspired hair therapist. Alarming! Sunsilk spots are usually more fun. And now, having tried the product -- did not like! got frizzies! -- I am very nearly demoralized. C'mon Sunsilk! Maintain a level of quality in something.