Thursday, April 17, 2008
"Clever" for the category maybe
Kenneth Cole steps down as CEO of his own company but that doesn't mean those ads will change: "In hiring Granoff, Cole has shown a willingness to pull back from day-to-day decision making to focus on the creative and strategic vision of the company, including his hallmark of clever advertising."
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2 comments:
I think this is just a new Coke formula move.
:-0
Ha! That's the second new Coke reference I've read this week. Failure springs eternal!
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