Occasionally I will use agency time to conduct personal business.
Wednesday, January 19, 2005
Saluting the genius that is HGTV
Newsosaur praises HGTVPro, the newest component of the Scripps media family -- the people who have perfected the art of creating addictive TV programming. I've actually signed up for FoodTV e-newsletters and -- here's the shocker -- read every word. I'm ashamed I never considered what a truly well-executed strategy Scripps has for engaging their viewers. It's really a marvel.