Does this sound excessively rosy to you: "Sports content offers wireless providers and media outlets an opportunity to reach some of the most desirable subscribers in any market, as well as a chance to grow the overall number of wireless users, industry experts said Monday. Sports are one of the most potent ways to reach young men in both the 18-to-34 and the 18-to-49 demographic, groups that are coveted by advertisers."
Yeah. It seemed like a wild over-simplification to me too. Especially when the current execution and anecdotal evidence haven't been so hot.
You're with me, desperate advertiser!
Tuesday, June 06, 2006
Uomo laws
As someone who likes Peroni, I was sorta horrified to learn that Miller is launching a "campaign today in New York City that promotes Peroni as the world's most fashionable beer." Is that something a beer should shoot for?
On the other hand, stuff like this genuinely makes me laugh: "The image makeover of Peroni beer began in earnest last year when the company opened a spare 'nonshop shop' on Sloan Street in central London, which was so exclusive that no one was permitted inside. But people passing by could peer in the showcase window to see a white room dominated by a single bottle of Peroni's premium brand." Now that's funny. Maybe only if the intention is ironic.
And if such efforts represent "a trend that worries health organizations because of the inherent difficulties of monitoring such unconventional advertising," then the libertarian chamber of my heart is truly warmed.
I really can't wait to see how this plays out. In the meantime, well, Moretti's much better anyway.
On the other hand, stuff like this genuinely makes me laugh: "The image makeover of Peroni beer began in earnest last year when the company opened a spare 'nonshop shop' on Sloan Street in central London, which was so exclusive that no one was permitted inside. But people passing by could peer in the showcase window to see a white room dominated by a single bottle of Peroni's premium brand." Now that's funny. Maybe only if the intention is ironic.
And if such efforts represent "a trend that worries health organizations because of the inherent difficulties of monitoring such unconventional advertising," then the libertarian chamber of my heart is truly warmed.
I really can't wait to see how this plays out. In the meantime, well, Moretti's much better anyway.
Friday, June 02, 2006
Suddenly there's purpose to my life
Project Runway's third season starts next month! Thank God. Something to occupy my mind while I wonder who's getting killed on Battlestar Galactica.
They are called "bowls" aren't they?
The new KFC bowls are inspiring rather violent reactions. Really violent reactions. And while some take this as a sign that we need more activism or government oversight -- because they know what's best for people who make less than they do! -- I'm only astounded that everyone is missing the obvious target audience here. After all, a franchise-based operation like KFC doesn't just trot out new products and hope for the best. No, my skinny little friends. Actual people in actual focus groups and actual test markets had to lap this stuff up. Somebody's excited about it.
Never forget: stoners have needs too.
Never forget: stoners have needs too.
The lost generation
It seems like every 2-3 years, someone writes an exhaustive article asking why, exactly, young African-American men do not want to play baseball. This one's different. Now major league players are getting involved:
"[Twins centerfielder Tobii] Hunter, 30, and other African-American players have grown tired of waiting. They are contributing $10,000 each to launch an urban Little League program, ... inviting players of all races and nationalities to contribute. It is designed to sway youth toward baseball, providing equipment and transportation and upgrading facilities. 'We know people have been trying, but it's time to take things in our own hands,' Hunter says. 'I don't see more inner-city kids playing baseball. It seems like it's just getting worse. So we want to do it ourselves. ... No advertising people. No one from the commissioner's office. ... We, as players, are going to see what we can do about it.'"
And if you tend to be a little emotional about your baseball, this breaks your heart: "'This is exactly what baseball needs,' Toronto Blue Jays general manager J.P. Ricciardi says....'We're losing almost all of the inner-city athletes to basketball and football. And that's sad. Here's a game that prides itself on Hank Aaron and Willie Mays and Jackie Robinson, and we can't get the next generation to even play.'"
Maybe the star power of Hunter and Jeter and Griffey is exactly what's needed. Because it can't be simple economics: baseball camps are no more expensive than basketball camps. Football? Even the most suck-ass major league pitcher makes more per year than most football players -- who tend to have shorter careers. And those Dominican kids grow up poor as dirt but still do OK. So yeah, baseball needs financial support but also it needs glamour. Less of The Clear, more Cribs. Maybe.
"[Twins centerfielder Tobii] Hunter, 30, and other African-American players have grown tired of waiting. They are contributing $10,000 each to launch an urban Little League program, ... inviting players of all races and nationalities to contribute. It is designed to sway youth toward baseball, providing equipment and transportation and upgrading facilities. 'We know people have been trying, but it's time to take things in our own hands,' Hunter says. 'I don't see more inner-city kids playing baseball. It seems like it's just getting worse. So we want to do it ourselves. ... No advertising people. No one from the commissioner's office. ... We, as players, are going to see what we can do about it.'"
And if you tend to be a little emotional about your baseball, this breaks your heart: "'This is exactly what baseball needs,' Toronto Blue Jays general manager J.P. Ricciardi says....'We're losing almost all of the inner-city athletes to basketball and football. And that's sad. Here's a game that prides itself on Hank Aaron and Willie Mays and Jackie Robinson, and we can't get the next generation to even play.'"
Maybe the star power of Hunter and Jeter and Griffey is exactly what's needed. Because it can't be simple economics: baseball camps are no more expensive than basketball camps. Football? Even the most suck-ass major league pitcher makes more per year than most football players -- who tend to have shorter careers. And those Dominican kids grow up poor as dirt but still do OK. So yeah, baseball needs financial support but also it needs glamour. Less of The Clear, more Cribs. Maybe.
Taylor Hicks: not the clueless bastard you thought he was
This news really makes my week: via TVTattle, we find out that Taylor Hicks' seemingly seizure-like whoops and "Soul Patrol" fist pumps were just his way of getting you drunk. I may love him.
So many questions
"Finishing Sauces," huh? Is that code for "gravy?" Is it supposed to make me forget about the fat drippings and flour? And couldn't someone have found a better, less porn-sounding name?
Who can we blame for this?
Explosive news: people use their personal blogs to express critical opinions and -- and! -- ads can sometimes make less than truthful claims.
I know. I'm pretty worked about it too.
I know. I'm pretty worked about it too.
VOD, DVD, WTF
Working their press release writers to the bone -- or silicone, whichever's harder -- CinemaNow introduces Warner Bros downloads in addition to their Disney offerings announced yesterday. And because it's all been designed to please the studios more than the consumers, "all content [is] copy protected by Microsoft’s digital rights management software." So there.
Is that permanent? At a conference on the future of DVDs, industry insiders speculated that "downloadable hit movies that can be burned on a DVD playable in any DVD player are in the near future." Really? I mean, seriously? I'm consulting my psychic friends right this minute just to make sure. (If I'm honest, though, I wonder if my purchase and ownership expectations are defined by my generation. I grew up thinking that when you bought a book, magazine, CD or DVD, it was yours to use as often as you want, yours to loan to friends and yours to sell to Half Price Books when the rent was due. Maybe to a 14-year old, that's not so important.)
But more to the point, where does all this leave NetFlex? Apparently, they'll have their own downloads thanks to partnerships with indie filmmakers. That's pretty brilliant. Just the kind of thing you like to hear from a company started by and for movie lovers.
AND: yes, I finally became a NetFlix customer. The amazing part? Even though friends have told me for some time how cool NetFlix is, I was still impressed. According to my email, I'll be watching Fight Club tonight. Ooh! I get all melty inside when Tyler says, "Advertising has us chasing cars and clothes, working jobs we hate so we can buy shit we don't need."
Is that permanent? At a conference on the future of DVDs, industry insiders speculated that "downloadable hit movies that can be burned on a DVD playable in any DVD player are in the near future." Really? I mean, seriously? I'm consulting my psychic friends right this minute just to make sure. (If I'm honest, though, I wonder if my purchase and ownership expectations are defined by my generation. I grew up thinking that when you bought a book, magazine, CD or DVD, it was yours to use as often as you want, yours to loan to friends and yours to sell to Half Price Books when the rent was due. Maybe to a 14-year old, that's not so important.)
But more to the point, where does all this leave NetFlex? Apparently, they'll have their own downloads thanks to partnerships with indie filmmakers. That's pretty brilliant. Just the kind of thing you like to hear from a company started by and for movie lovers.
AND: yes, I finally became a NetFlix customer. The amazing part? Even though friends have told me for some time how cool NetFlix is, I was still impressed. According to my email, I'll be watching Fight Club tonight. Ooh! I get all melty inside when Tyler says, "Advertising has us chasing cars and clothes, working jobs we hate so we can buy shit we don't need."
Wednesday, May 31, 2006
Steve Jobs is a genius; Diane Mermigas not far behind
Not everyone was quick to praise the new Nike-iPod shoe. But that doesn't mean they've somehow escaped the Reality Distortion Field. Impossible! No, it simply means they're probably not runners, not in this particular target and that they'll just have to wait while Apple finalizes a blogger iPod.
In the meantime, Diane Mermigas explains the true meaning of it all: "The Apple-Nike initiative is evidence of what is possible when even unlikely allies study and respond to detailed data about how technology-empowered consumers spend their money and time....something as mundane as a pair of running shoes can be transformed into a multimedia center that supports consumer habits and preferences in ways never before imagined. All it took was Apple realizing that more than half of its estimated 45 million iPod owners use the device in their routine workouts...."
This is a good article and Mermigas is pretty brainy. Not just anyone can go from running shoes to cellphones to the death of network TV in just a few paragraphs.
The only false note: "'All kinds of consumer data are up for grabs, and all of it is becoming increasingly important,' Forrester analyst Nikki Baird writes in a Trends 2006 report. 'That includes identifying the consumer and tying all online and offline transactional information together with behavioral information.'" Which sounds so yummy and fun but transactional data means credit card data and until companies can demonstrate the ability to safeguard that info, those plans may have to wait.
Better stick with Jobs.
In the meantime, Diane Mermigas explains the true meaning of it all: "The Apple-Nike initiative is evidence of what is possible when even unlikely allies study and respond to detailed data about how technology-empowered consumers spend their money and time....something as mundane as a pair of running shoes can be transformed into a multimedia center that supports consumer habits and preferences in ways never before imagined. All it took was Apple realizing that more than half of its estimated 45 million iPod owners use the device in their routine workouts...."
This is a good article and Mermigas is pretty brainy. Not just anyone can go from running shoes to cellphones to the death of network TV in just a few paragraphs.
The only false note: "'All kinds of consumer data are up for grabs, and all of it is becoming increasingly important,' Forrester analyst Nikki Baird writes in a Trends 2006 report. 'That includes identifying the consumer and tying all online and offline transactional information together with behavioral information.'" Which sounds so yummy and fun but transactional data means credit card data and until companies can demonstrate the ability to safeguard that info, those plans may have to wait.
Better stick with Jobs.
Tuesday, May 30, 2006
Get your Dept of Transportation action figures today
As junk food becomes the new cigarette, movie promo tie-ins are changing. So pay no attention to the McDonalds partnerships behind the curtain. Instead, enjoy these attempts at, um, fun:
"Budweiser is hosting a 'National Break Up Day' microsite for the Jennifer Anniston film that includes such features as community postings of the worst break-up stories and the best ways to break up; compatibility quizzes, e-cards and other viral tools to facilitate actual breakups and a 'photochop' application that allows users to scratch, replace, burn, tear or mark up the faces of their former loves. MasterCard's promotion includes a special edition Zagat guide incorporating ideal restaurants for breakups that will be inserted into magazines."
"Budweiser is hosting a 'National Break Up Day' microsite for the Jennifer Anniston film that includes such features as community postings of the worst break-up stories and the best ways to break up; compatibility quizzes, e-cards and other viral tools to facilitate actual breakups and a 'photochop' application that allows users to scratch, replace, burn, tear or mark up the faces of their former loves. MasterCard's promotion includes a special edition Zagat guide incorporating ideal restaurants for breakups that will be inserted into magazines."
Thursday, May 25, 2006
Faye Dunaway breaks my heart
Was this really necessary? If only she'd shown some measure of restraint, she could have had a glamorous and lucrative endorsement deal.
Which reminds me. Ever since I saw Angie Dickinson on Celebrity Poker Showdown, I've felt like I finally found a role model in life. Thassa dame!
Which reminds me. Ever since I saw Angie Dickinson on Celebrity Poker Showdown, I've felt like I finally found a role model in life. Thassa dame!
Wednesday, May 24, 2006
I believe that children are our target demographic
A quick look at tweens "who control $39 billion in purchasing power of their own and influence tens of billions more in family buying decisions, according to a study by Packaged Facts."
Honestly, I think the Washington Post dropped the ball here. Despite supplying factoids like "77 percent of 9- to 14-year-olds have TVs in their bedrooms....Some 59 percent have video-game systems, 49 percent have a DVD player," they fail to remind us that kids are fat because of advertising. I mean, you might read the article and mistakenly assume obesity could be related to inactive lifetsyles or some similar myth.
There's no doubting the power of tween girls though. Remember that tonight if McPhee wins.
Honestly, I think the Washington Post dropped the ball here. Despite supplying factoids like "77 percent of 9- to 14-year-olds have TVs in their bedrooms....Some 59 percent have video-game systems, 49 percent have a DVD player," they fail to remind us that kids are fat because of advertising. I mean, you might read the article and mistakenly assume obesity could be related to inactive lifetsyles or some similar myth.
There's no doubting the power of tween girls though. Remember that tonight if McPhee wins.
Years later, the fin de siecle spirit is still with us
Now see, this is why I love the NYPost. A story about sponsored party houses would be interesting enough:
"As a Hamptons business model - co-branding a summer house with a nightclub, then soliciting corporations to sponsor the house through stealth advertising (stocking the fridge with booze, furnishing every room, supplying next year's luxury cars) - it's hardly new....Marquee's Noah Tepperberg and Jason Strauss perfected the concept with the PlayStation House in 2001."
But only the Post can capture the telling details that make satire completely unnecessary:
"'B-list promoters are also doing houses - the Hampton Bays sort of crowd....I heard Hawaiian Tropic gave [promoter] Brantley Harrison a chunk of money,' Cardosa continues, 'but I'm not really into the Hawaiian Tropic crowd.... Those girls can look a little bit like strippers. I'll never have guidos or big DJs that draw a crowd - that's Pink Elephant. Not to put anybody down.'"
Oh no. Not to put anybody down.
"As a Hamptons business model - co-branding a summer house with a nightclub, then soliciting corporations to sponsor the house through stealth advertising (stocking the fridge with booze, furnishing every room, supplying next year's luxury cars) - it's hardly new....Marquee's Noah Tepperberg and Jason Strauss perfected the concept with the PlayStation House in 2001."
But only the Post can capture the telling details that make satire completely unnecessary:
"'B-list promoters are also doing houses - the Hampton Bays sort of crowd....I heard Hawaiian Tropic gave [promoter] Brantley Harrison a chunk of money,' Cardosa continues, 'but I'm not really into the Hawaiian Tropic crowd.... Those girls can look a little bit like strippers. I'll never have guidos or big DJs that draw a crowd - that's Pink Elephant. Not to put anybody down.'"
Oh no. Not to put anybody down.
Tuesday, May 23, 2006
Decision 06: jiggly vs cheesy
I'm so nervous about tonight's Idol final I can barely type but I think Carlos Mencia says it best: "I don't care who wins as long as Paula stops crying. I swear to God I feel like I'm watching Spanish television."
And with any luck, McPhee'll be drunk!
And with any luck, McPhee'll be drunk!
Monday, May 22, 2006
Fighting the visual plague that is the faux stirrup sock
Adult-oriented discussions of logo creep, thought-provoking beer ad critiques and -- my personal favorite -- baseball stirrups talk. Clearly, I cannot recommend the new Uni Watch blog highly enough.
Dell fails to understand the meaning of "relationship"
Part of NorthPark's shiny new mall expansion will include a Dell storefront and apparently it's exactly what we've all been yearning for: "'Consumers want to have a deeper relationship with Dell,' said Ted Schadler, an analyst at Forrester Research. 'All the stars are in alignment for this to be successful, for it to work, if Dell can execute.'"
I don't know about that deeper relationship so much, but let's be generous. Dell's gotta do something. And while you might be tempted to think they're simply copying the Apple store -- getting shoppers excited about computers as "storage bins for their photos and personal files, entertainment centers" -- there will in fact be a key difference. The Dell store will have no inventory.
Yeah, I had to re-read that too.
You know, maybe if you live in Hayward, Wisconsin, you can appreciate a retail concept patterned after the Sears catalog store. In Dallas? At NorthPark? That might be rough.
I don't know about that deeper relationship so much, but let's be generous. Dell's gotta do something. And while you might be tempted to think they're simply copying the Apple store -- getting shoppers excited about computers as "storage bins for their photos and personal files, entertainment centers" -- there will in fact be a key difference. The Dell store will have no inventory.
Yeah, I had to re-read that too.
You know, maybe if you live in Hayward, Wisconsin, you can appreciate a retail concept patterned after the Sears catalog store. In Dallas? At NorthPark? That might be rough.
Your long memory surprises Mr Pressler
It's like Gap's CEO isn't even trying any more: "On the late-day conference call with analysts and investors, Pressler vowed again, nearly verbatim from prior calls, that he and other top executives at the apparel giant 'remain confident in our turnaround strategies under way in each of our businesses.' Repeating promises he made in both the third and fourth quarters of the last fiscal year, the chief executive said that the tide would turn...."
It gets better: the "American-casual style that people have so long associated with Gap would be back and prove popular again, according to Pressler. The missed fashion trends (think embellished denim) are a thing of the past. Advertising will be back in its full, powerful force and Old Navy is even looking for a replacement to the Magic the Dog mascot."
Dog = solid recovery plan? Yeah it does!
Better cross your fingers for the online shoe store.
It gets better: the "American-casual style that people have so long associated with Gap would be back and prove popular again, according to Pressler. The missed fashion trends (think embellished denim) are a thing of the past. Advertising will be back in its full, powerful force and Old Navy is even looking for a replacement to the Magic the Dog mascot."
Dog = solid recovery plan? Yeah it does!
Better cross your fingers for the online shoe store.
Friday, May 12, 2006
We are the ones who make a brighter day so let's start trading
I admit it: for the longest time, I've had a big bag of nothing.
But if I did have something, I'd swap it. Because "Changing The World With Other People's Stuff(TM)" is pure genius.
UPDATE: New, improved link for faster, more accurate trading! And yes, it's all too, too real!
But if I did have something, I'd swap it. Because "Changing The World With Other People's Stuff(TM)" is pure genius.
UPDATE: New, improved link for faster, more accurate trading! And yes, it's all too, too real!
Does this news make me look fat?
The people must have their JCPenney private label clothes. We can only pray that doesn't include gauchos.
I don't know what this development means, though. Does it confirm or contradict earlier news that women aren't buying the new bony-ass look?
I don't know what this development means, though. Does it confirm or contradict earlier news that women aren't buying the new bony-ass look?
Thursday, May 11, 2006
Tuesday, May 09, 2006
Trademarking the Smiley Face: the stupidest legal action ever
WalMart wants exclusive rights to use the icon but, to be fair, it's only because a London company is forcing the issue.
By the way, if you haven't yet claimed to have originated the Smiley Face, you need to get with the program.
By the way, if you haven't yet claimed to have originated the Smiley Face, you need to get with the program.
Creative people are the biggest drunks ever
A discussion about Portfolio Night turns into an unseemly display of self-loathing. Or victimhood. Or overthinking. I can't decide which until I talk to my therapist.
Jon Lovitz is the best celebrity ever
Quick. Let's talk about this before they force a Jared appearance on us and ruin everything.
Do you think you'd even notice the Subway spots if it weren't for Jon Lovitz? Me neither. But I watch not because it's Jon Lovitz The Star, but because it's Jon Lovitz A Talented Comedian. Close your eyes and listen to him. The way he sings out "new" during the product descriptions? Masterful, in its way.
Of course, I realize not everyone will agree. But look, it could be worse.
Do you think you'd even notice the Subway spots if it weren't for Jon Lovitz? Me neither. But I watch not because it's Jon Lovitz The Star, but because it's Jon Lovitz A Talented Comedian. Close your eyes and listen to him. The way he sings out "new" during the product descriptions? Masterful, in its way.
Of course, I realize not everyone will agree. But look, it could be worse.
Mark Fields is the most quotable car executive ever
Unlike Bill Ford who emerges only once a year to make a commercial -- and yes, if he does see his own spot, it means six more weeks of gloomy sales -- Mark Fields is a Ford executive who actually goes out in public. He meets with dealers (brave). He's "broad-shouldered" (sigh). He tosses bones to car enthusiasts (he cares!). He says all the right things:
"'We have to shift from an entitlement mentality to one of going out and competing.'"
So luck to him. No, really. Good luck to him.
"'We have to shift from an entitlement mentality to one of going out and competing.'"
So luck to him. No, really. Good luck to him.
Friday, May 05, 2006
The Impossible Jump: most likely better than the movie it hyped
What shocked you most about last night's ESPN special:
--that Suzy Kolber, long before being accosted on air by Joe Namath, was a family friend of the Knievels
--that Linda Evans shot the Caesars footage of Evel Knievel's horrific, man-reduced-to-rag-doll landing
--that ESPN turned over their flagship channel for a 60-minute promotion of a Tom Cruise movie
Oh wait. You didn't watch, did you? What stopped you -- personal standards? Life? Root canal?
--that Suzy Kolber, long before being accosted on air by Joe Namath, was a family friend of the Knievels
--that Linda Evans shot the Caesars footage of Evel Knievel's horrific, man-reduced-to-rag-doll landing
--that ESPN turned over their flagship channel for a 60-minute promotion of a Tom Cruise movie
Oh wait. You didn't watch, did you? What stopped you -- personal standards? Life? Root canal?
The sun shines bright on my old sponsorship deal
The Yum Kentucky Derby deal will be tastefully executed -- they promise! -- but let's still give thanks that Charlsie Cantey is, after all these years, spared the humiliation of actually saying "the Kentucky Derby Presented by Yum Brands."
Also, let's salute the remaining marquee events that haven't given in just yet:
"Few sporting events have the history and prestige of the Derby, and fewer still remain unaffixed with a corporate nametag at this late date. One obvious candidate is the Indianapolis 500....'You can never say never, but under current ownership and management I don't see that happening,' said Indy 500 spokesman Ron Green. 'It is known worldwide and has elevated the status of the community. It means a great deal not only to the city leaders but to the Speedway's ownership. That's a fact of which we are quite proud. The Indy 500 is just not for sale.' The automobile race and the track where it is run are privately held, owned by the family that makes, among other things, Clabber Girl baking powder. Other events in the same league with the Run for the Roses might be the Masters golf tournament or the U.S. Open of tennis -- both also free of the highest level of sponsorship."
Wait. The Masters? Even without Hootie?
Also, let's salute the remaining marquee events that haven't given in just yet:
"Few sporting events have the history and prestige of the Derby, and fewer still remain unaffixed with a corporate nametag at this late date. One obvious candidate is the Indianapolis 500....'You can never say never, but under current ownership and management I don't see that happening,' said Indy 500 spokesman Ron Green. 'It is known worldwide and has elevated the status of the community. It means a great deal not only to the city leaders but to the Speedway's ownership. That's a fact of which we are quite proud. The Indy 500 is just not for sale.' The automobile race and the track where it is run are privately held, owned by the family that makes, among other things, Clabber Girl baking powder. Other events in the same league with the Run for the Roses might be the Masters golf tournament or the U.S. Open of tennis -- both also free of the highest level of sponsorship."
Wait. The Masters? Even without Hootie?
Thursday, May 04, 2006
We have only ourselves to blame
Turns out "Snakes On A Plane" will be instructive for studios and agencies alike: "With the impossible story line and hokey computer-generated snakes, fans clearly find something honestly refreshing about a film that is aware of its own stupidity."
Just make sure you're up on your Snakes knowledge. Because the promotional opportunities are endless!
Just make sure you're up on your Snakes knowledge. Because the promotional opportunities are endless!
Ultimately
So Kobe's a UFC fan? Sweet! Then again, what member of the 18-45 male demo isn't? But does Ultimate Fighting really have such a smart business plan, that it could be bigger than boxing? Maybe. Especially since "UFC doesn't have the ring deaths to turn off the tree-huggers and soccer moms."
Also: no Don King. Because wherever Don King is, there crazy is also.
Also: no Don King. Because wherever Don King is, there crazy is also.
Tuesday, May 02, 2006
The lively mind of Norma Kamali
It's official. After all these years of suspecting it, we can now confirm that Norma Kamali is the coolest person ever. Gorgeous. Yoda-like in her wisdom. And able to discuss modern marketing with refreshing charm: "she introduced her still-popular 'Shop Like a Celebrity' service and began direct marketing to clients via the internet ('Many people in the fashion industry still don't even know how to use e-mail, and I'm like, "Are you serious?! I'm shocked. Totally shocked."')."
I demand that Kamali begin podcasting, nay vlogging, rightthisminute.
I demand that Kamali begin podcasting, nay vlogging, rightthisminute.
Sirius money
I don't get all the implications of news like this but doesn't it seem like Sirius has racked up some mind-bendingly huge operating costs? Doesn't it seem like they sink a lot of money into attracting subscribers? Is George Steinbrenner running this thing?
Oh I'll buy it anyway
Monday, May 01, 2006
Here I thought the only burning that could save Blockbuster involved insurance fraud
Like anyone else who isn't employed there, I enjoy the Blockbuster Death Watch. The combination of Hollywood, hubris and business incompetence is simply too irresistible. So when Dealbreaker.com linked to a very thorough Blockbuster vs NetFlix analysis, I was at first excited. Then halfway into it, my Liberal Arts brain seized up. I fought through that. And found this nugget:
"The only way that I can see Blockbuster expand revenue...would be for them to negotiate the rights to do burn on demand DVDs at kiosk locations nationwide. Blockbuster has had some success at negotiating revenue sharing arrangements with the studios and if they could offer a business model where you could go to your favorite supermarket and burn any of 50,000 DVDs on demand or ahead of time, then the company could survive the digital transition."
Interesting. Combine that with the penny-converter kiosk and I'm in!
Honestly though, all you need to know about Blockbuster is that AJ Soprano works there. Just another confused character trying to keep up in a fast-changing world. Good Lord, if there's one thing David Chase is going to make you understand this season, it's obsolete business models.
"The only way that I can see Blockbuster expand revenue...would be for them to negotiate the rights to do burn on demand DVDs at kiosk locations nationwide. Blockbuster has had some success at negotiating revenue sharing arrangements with the studios and if they could offer a business model where you could go to your favorite supermarket and burn any of 50,000 DVDs on demand or ahead of time, then the company could survive the digital transition."
Interesting. Combine that with the penny-converter kiosk and I'm in!
Honestly though, all you need to know about Blockbuster is that AJ Soprano works there. Just another confused character trying to keep up in a fast-changing world. Good Lord, if there's one thing David Chase is going to make you understand this season, it's obsolete business models.
A dog's breakfast
I love dogs. Love them. Love. Them. And it's as a devoted and lifelong dog-lover that I make this observation: dogs eat their own crap. They eat cat crap. They eat rotted fruit, candy wrappers, ribbon, plastic bottles and any manner of trash they can find along their walk. Though it often makes them sick, they never do learn.
So who, exactly, is gourmet dog food, for? "'There's a fairly large consumer segment that has an innate need to please their dog with a human-like food.'"
Cling to that innate need. It may provide some comfort as you scold your dog for licking at bird droppings.
So who, exactly, is gourmet dog food, for? "'There's a fairly large consumer segment that has an innate need to please their dog with a human-like food.'"
Cling to that innate need. It may provide some comfort as you scold your dog for licking at bird droppings.
Man Laws? Well, OK.
The latest Miller campaign may prove that Norman Adami really was sorry about all those bad ads. It may mean that last year's beer sales were so dismal, brewers will try anything.
Or maybe "Man Laws" is just Alex Bogusky's well-done take on an idea that is not all that new.
Or maybe "Man Laws" is just Alex Bogusky's well-done take on an idea that is not all that new.
Keys to success: wider aisles, a religious holiday
The predictions of Parija Bhatnagar notwithstanding, it was a good April for WalMart.
And that must just suck for some people.
And that must just suck for some people.
Friday, April 28, 2006
How we know what we know
As everyone fumbles with their buttons and zippers on the way to a big Interpublic inter-agency coupling, a few leaders set an interesting example for the rest of the office: "The executives spoke on the condition they not be identified because they were discussing internal matters that they were not authorized to talk about publicly."
First, remember that the next time client confidentiality comes up.
Second, let's see if we can guess who the Chatty Cathy is. "One issue that could prove a problem to a union of Draft and Foote Cone...would be who would serve as chief executive. Both Mr. Blamer, 50, and Mr. Draft, 52, are strong-minded, take-charge types of leaders who are loath to serve in secondary positions. Indeed, Mr. Blamer's desire to become a chief executive of a major agency led to his leaving Grey Worldwide, where he ran the North American operation, to join Foote Cone....Mr. Blamer, in his staff memo, reacted strongly to a suggestion in the adweek.com report that Foote Cone would be taken over by Draft. 'Please understand that if we are to do anything of this sort it will be a merger of equals,' Mr. Blamer wrote."
Hmm. Seems like we know a lot about Mr. Blamer and his desires all of sudden. Wonder how?
First, remember that the next time client confidentiality comes up.
Second, let's see if we can guess who the Chatty Cathy is. "One issue that could prove a problem to a union of Draft and Foote Cone...would be who would serve as chief executive. Both Mr. Blamer, 50, and Mr. Draft, 52, are strong-minded, take-charge types of leaders who are loath to serve in secondary positions. Indeed, Mr. Blamer's desire to become a chief executive of a major agency led to his leaving Grey Worldwide, where he ran the North American operation, to join Foote Cone....Mr. Blamer, in his staff memo, reacted strongly to a suggestion in the adweek.com report that Foote Cone would be taken over by Draft. 'Please understand that if we are to do anything of this sort it will be a merger of equals,' Mr. Blamer wrote."
Hmm. Seems like we know a lot about Mr. Blamer and his desires all of sudden. Wonder how?
Wednesday, April 26, 2006
Weird, random fact of the day
Neil Young "is a model-train enthusiast who owns about one-fifth of Lionel. He has developed technology for the company in the past."
Yeah? Well. Just wait 'til you see Grace Slick's all-new design for the Easy Bake Oven. Woman's a genius.
Yeah? Well. Just wait 'til you see Grace Slick's all-new design for the Easy Bake Oven. Woman's a genius.
Tuesday, April 25, 2006
Maybe it's the lingering effects of Austin
Following in the honored footsteps of great UT athletes who always seem to zig when they should zag, Vince Young has signed up to endorse a debit card just when everyone else starts talking about financial responsibility.
But because we, as a state, owe Vince Young eternal gratitude, we wish him well. It's the NetSpend owners who might need to be tested. "Bertrand Sosa, who co-founded NetSpend with his brother, Roy, in 1999, said that he had been scouting Young long before completing the deal with Young and his agent, Major Adams. Sosa, who estimated that he had seen 85 percent of Young's home games, said by telephone, 'Having gone to U.T., I watched Vince's first game...'" and apparently wanted to sniff his jock ever since.
The Sosas are paying Young $10 million -- from a company that's "privately held and has estimated revenue of $75 million to $125 million." The fun thing is, no one can say how this will turn out. Is it smart? Is there any money left over for a good agency? Or a decent production budget? And will any of it matter if no team drafts Young this weekend?
I only feel bad that Vince Young couldn't get a high-profile deal. You know, like the high school kids have. But I remain hopeful. Maybe someday soon, the greatest Longhorn quarterback will be the most trusted celebrity spokesperson. Oh Nelly!
But because we, as a state, owe Vince Young eternal gratitude, we wish him well. It's the NetSpend owners who might need to be tested. "Bertrand Sosa, who co-founded NetSpend with his brother, Roy, in 1999, said that he had been scouting Young long before completing the deal with Young and his agent, Major Adams. Sosa, who estimated that he had seen 85 percent of Young's home games, said by telephone, 'Having gone to U.T., I watched Vince's first game...'" and apparently wanted to sniff his jock ever since.
The Sosas are paying Young $10 million -- from a company that's "privately held and has estimated revenue of $75 million to $125 million." The fun thing is, no one can say how this will turn out. Is it smart? Is there any money left over for a good agency? Or a decent production budget? And will any of it matter if no team drafts Young this weekend?
I only feel bad that Vince Young couldn't get a high-profile deal. You know, like the high school kids have. But I remain hopeful. Maybe someday soon, the greatest Longhorn quarterback will be the most trusted celebrity spokesperson. Oh Nelly!
Sunday, April 23, 2006
Mr Cameron's heart will go on
In a dramatic "call to arms," director James Cameron addressed a Digital Cinema Summit in Las Vegas last week and at long last revealed exactly what movie-lovers truly want:
"'Digital 3-D is a revolutionary form of showmanship...It can get people off their butts and away from their portable devices and get people back in the theaters where they belong.'"
As someone who is currently sitting on my butt and typing at a portable device, I'd like to thank Mr. Cameron for setting me straight about where I, in fact, belong. Also, I was unaware that I was yearning for 3-D technology. So again: thanks for clearing things up. That whole notion about the value of character development and story line was so utterly misguided.
Still, I worry that most movie-lovers might never read Mr. Cameron's words. They might continue on in their ignorance, not properly excited about cinematic technology and unaware of the distinct cultural value of a King Kong franchise. Most of all, I worry that the artistic vision of Mr. Cameron -- a man undeniably in touch with the masses and so very, very forward-looking -- will be lost forever. He might just mean it when he says, "'I'm not going to make movies for people to watch on their cell phones.'"
And then we'll be sorry!
"'Digital 3-D is a revolutionary form of showmanship...It can get people off their butts and away from their portable devices and get people back in the theaters where they belong.'"
As someone who is currently sitting on my butt and typing at a portable device, I'd like to thank Mr. Cameron for setting me straight about where I, in fact, belong. Also, I was unaware that I was yearning for 3-D technology. So again: thanks for clearing things up. That whole notion about the value of character development and story line was so utterly misguided.
Still, I worry that most movie-lovers might never read Mr. Cameron's words. They might continue on in their ignorance, not properly excited about cinematic technology and unaware of the distinct cultural value of a King Kong franchise. Most of all, I worry that the artistic vision of Mr. Cameron -- a man undeniably in touch with the masses and so very, very forward-looking -- will be lost forever. He might just mean it when he says, "'I'm not going to make movies for people to watch on their cell phones.'"
And then we'll be sorry!
Friday, April 21, 2006
There's nothing a little all-weather wicker can't fix
I've been following the Page Six scandal closely and I must say: delicious! More than that, it may explain why the NYPost is always predicting imminent disaster for Fort Worth's Pier 1 -- even when hometown newspapers are silent. So, two suggestions for Marvin Girouard. First, advertise in the magazine already. And just to be safe: send some furniture to an editor's Hamptons beach house today. That gloomy coverage will turn upbeat in an instant!
The man did claim to have a lovely bunch of coconuts
I'm considering, seriously, buying the Merv Griffin DVD set. The Friday show from Ceasars Palace, Jack Sheldon on trumpet, the Totie Fields post-amputation interview -- didn't everyone spend their childhood tuning in to that? No? Guess there's a reason I was always the palest kid in the class.
Thursday, April 20, 2006
American Airlines still does not care about you
Last night's Mavericks giveaway did not impress Deadspin: "Just so you know: This was not some kind-hearted deal from American Airlines; it’s a way to make you hopefully forget how they’re screwing you over."
And archrival Southwest responds in classic Kelleher style: free drinks for everyone!
And archrival Southwest responds in classic Kelleher style: free drinks for everyone!
G4's body is changing
First, "Attack of the Show" was ruined when two of the three hosts ran off to get married. Now my favorite quirky channel is going all Maxim: G4 is moving "away from videogames into broader-based fare for guys," hiring hot girl show hosts and planning to relaunch "both 'Filter' and 'Attack of the Show'... with a scaled-back focus on technology. Heavier emphasis will be on attitude, humor and a broader range of male-oriented topics."
Meanwhile, I cry bitter tears.
Do we need another Spike TV? If the young male demo is so valuable, why imitate a competitor who's only partly successful at attracting it? And can Beth Otrosky's rack really be considered an original programming idea? Honestly, what made G4 so unique is its tech-dork-smart-ass persona. Who else would show me how to hack my own phone?
Oh my little G4 friends, you've been hanging around those media people haven't you? And now I'm stuck here in the basement all by myself. Life is so not fair.
Meanwhile, I cry bitter tears.
Do we need another Spike TV? If the young male demo is so valuable, why imitate a competitor who's only partly successful at attracting it? And can Beth Otrosky's rack really be considered an original programming idea? Honestly, what made G4 so unique is its tech-dork-smart-ass persona. Who else would show me how to hack my own phone?
Oh my little G4 friends, you've been hanging around those media people haven't you? And now I'm stuck here in the basement all by myself. Life is so not fair.
Wednesday, April 19, 2006
The wide world of retailing news
Did you hear that WalMart is going upscale? No. Really. WalMart is going upscale! And all this is, evidently, only the latest phase in a large, orchestrated plan for WalMart to go upscale.
Tuesday, April 18, 2006
Maybe Kara Thrace will never choose the right guy
October is so far away. Until then, crumbs like these must sustain us.
At times like these, Mark Cuban's money must be a great comfort to him
Nikki Finke pretty much calls Mark Cuban a window licker. Amusing. Except she thinks everyone's stupid.
And that reminds me, what do you suppose would happen if Nikki Finke ever met George Parker? Shudder!
NEXT DAY UPDATE: Mark emails Nikki. Nikki claims she didn't really think he was dumb. In fact, she thinks Mark's totally smart! Then they punch each other in the shoulder, snort-laugh and go back to googling their own names. Crazy kids!
And that reminds me, what do you suppose would happen if Nikki Finke ever met George Parker? Shudder!
NEXT DAY UPDATE: Mark emails Nikki. Nikki claims she didn't really think he was dumb. In fact, she thinks Mark's totally smart! Then they punch each other in the shoulder, snort-laugh and go back to googling their own names. Crazy kids!
Friday, April 14, 2006
You will see the doctor now
If you can endure the unfunny and pointless Oprah jokes, Sean L. McCarthy asks an interesting question: is Dr. Phil now overexposed? Maybe funny movie cameos aren't such a good idea when you're selling a show, books and new dating site. But if part of your appeal is that you seem so gosh darn folksy and likeable, maybe it's not a bad thing after all.
A more important question: do I want to live in a world where overexposure is even a possibility for someone like Dr. Phil?
A more important question: do I want to live in a world where overexposure is even a possibility for someone like Dr. Phil?
Your homogenous zones
Without the distraction of the markets, investment scandals and all the other "important" news, we finally get commentary we can actually understand:
"So when we're not clear on where a company stands PR-wise, we go to one the more fashionable 'burbs of NYC and find ourselves a hipster...and ask them what they think about a particular company. Hipsters make for an interesting litmus test because they pride themselves on non-conformity but have fairly homogenous tastes and value systems. We can't decide if media perception is reflective of their value systems or they're simply reflecting mainstream media perceptions, but the correlation seems to be very high."
"So when we're not clear on where a company stands PR-wise, we go to one the more fashionable 'burbs of NYC and find ourselves a hipster...and ask them what they think about a particular company. Hipsters make for an interesting litmus test because they pride themselves on non-conformity but have fairly homogenous tastes and value systems. We can't decide if media perception is reflective of their value systems or they're simply reflecting mainstream media perceptions, but the correlation seems to be very high."
Thursday, April 13, 2006
"Breathless." Remember that?
If you truly care where your vodka comes from, maybe you're not drinking enough of it. So why not the Ukrainian stuff?
Oh.
It's the name, isn't it? Something about "Soyuz" just doesn't convey an unwavering commitment to quality.
Oh.
It's the name, isn't it? Something about "Soyuz" just doesn't convey an unwavering commitment to quality.
Prefab post-mortems
You know, I feel bad for making fun of Martha Stewart yesterday. First, there's no sport in it. Skewering her requires little to no imagination and certainly no special insight. Second, a few hours later, I read this in the Spring issue of Modernism:
"[Raymond Loewy] designed Leisurama, an early 1960s community of affordable prefabricated beach houses in Montauk that could be purchased complete from Macy's department store with every necessity -- down to the toothbrushes."
Leisurama is now considered such an important moment in consumer design that a documentary has been made and symposia have been held. And you can see why scholars love talking about this. It's a chance to hold forth on pop culture, art criticism and, to a very small degree, marketing principles. Like Volkswagen without the associated fascism.
But I don't think Leisurama was an exercise in central planning or even enlightened design. Like Martha's houses, it's about brand power. The intended consumer is someone who's confident that Loewy or Macy's or Stewart inherently means good taste. I think this is what Virginia Postrel calls "'Mediated shopping' -- experts and tools that narrow down the possibilities to a manageable number." Some of us want to do it ourselves; some of us don't. Either way, we don't want friends making fun of our paneling. I just never realized our grandparents had these exact same worries.
Also, while everyone talks about "design for all," the people who seem least interested in that may be designers. Why else would this year's Milan Furniture Show feature so many "goods brought out to appeal to collectors, ...'made to be sold for a lot of money?" Who'd have guessed it? Designers don't care about Target shoppers! Martha really IS concerned about you and me!
Now I really feel bad.
"[Raymond Loewy] designed Leisurama, an early 1960s community of affordable prefabricated beach houses in Montauk that could be purchased complete from Macy's department store with every necessity -- down to the toothbrushes."
Leisurama is now considered such an important moment in consumer design that a documentary has been made and symposia have been held. And you can see why scholars love talking about this. It's a chance to hold forth on pop culture, art criticism and, to a very small degree, marketing principles. Like Volkswagen without the associated fascism.
But I don't think Leisurama was an exercise in central planning or even enlightened design. Like Martha's houses, it's about brand power. The intended consumer is someone who's confident that Loewy or Macy's or Stewart inherently means good taste. I think this is what Virginia Postrel calls "'Mediated shopping' -- experts and tools that narrow down the possibilities to a manageable number." Some of us want to do it ourselves; some of us don't. Either way, we don't want friends making fun of our paneling. I just never realized our grandparents had these exact same worries.
Also, while everyone talks about "design for all," the people who seem least interested in that may be designers. Why else would this year's Milan Furniture Show feature so many "goods brought out to appeal to collectors, ...'made to be sold for a lot of money?" Who'd have guessed it? Designers don't care about Target shoppers! Martha really IS concerned about you and me!
Now I really feel bad.
Wednesday, April 12, 2006
A very alert and awake sort of promotion
Red Bull's new contest raises many questions, among them: is the difference between "art" and "ART" merely the amount of stimulants ingested by the sculptor?
By law, "rolling hills" must be used to describe every real estate development
Martha Stewart will not rest until all the world is re-created in her image. And until she sees that it is good. Today, she takes on Georgia.
Just remember: to truly live like Martha, ignore state taxes. It's the easiest way to free up funds for decorating!
Just remember: to truly live like Martha, ignore state taxes. It's the easiest way to free up funds for decorating!
Tuesday, April 11, 2006
Quote of the day
Perhaps not a quotation so much as an ingeniously crafted sentence: "'This is my very first acceptance speech so I made a list,' Underwood said before thanking everyone from God to 'Idol.'"
It's a bird. It's a plane. It's a time warp.
This has been flying over my house for the last few days. Now the sound is strange but there was a time when it would've been common around here -- and when a maiden flight was, in all likelihood, piloted by a maiden.
Thursday, April 06, 2006
Questions for the 7 people who watch OLN
If Larry Merchant works for HBO and Bert Sugar's with ESPN, what crazy, incoherent old guy will OLN hire if they too start airing fights? And can OLN bring to boxing the same famous formula for success they brought to hockey coverage? Exciting!
I just hope this doesn't affect the 40 weekly hours of Survivor reruns!
I just hope this doesn't affect the 40 weekly hours of Survivor reruns!
Wednesday, April 05, 2006
The unique insights of best-selling authors
A Stanford professor discovers that, yeah, a lot can depend on dumb luck.
Pay attention
In an article that I intended to finish but then got distracted from, WSJ looks at an NBC ad experiment:
"In a five-night test that began Monday, one program airing on the company's USA cable channel will feature one commercial break that runs just one minute, considerably shorter than the others, which run about two to four minutes. Only two 30-second ads will air in the shorter break....NBC Universal, which is working with Publicis Groupe media-buying firm Starcom on the test, wants to see whether viewers pay more attention to ads they watch in a less-cluttered environment."
Let's hope this fails. After all, if there's no clutter, there will be no controversial campaigns designed to "break through the clutter" -- and then how will ad execs ever hope to sell bad work? More distressing, where will chesty girls find jobs?
"In a five-night test that began Monday, one program airing on the company's USA cable channel will feature one commercial break that runs just one minute, considerably shorter than the others, which run about two to four minutes. Only two 30-second ads will air in the shorter break....NBC Universal, which is working with Publicis Groupe media-buying firm Starcom on the test, wants to see whether viewers pay more attention to ads they watch in a less-cluttered environment."
Let's hope this fails. After all, if there's no clutter, there will be no controversial campaigns designed to "break through the clutter" -- and then how will ad execs ever hope to sell bad work? More distressing, where will chesty girls find jobs?
Monday, April 03, 2006
Ernie Banks had it about right
Even if you can't make a game, I suggest cutting off your sleeves and going for the Ted Kluszewski look, just to commemorate the day. Enjoy.
I'm going to call it the Oldham effect
Maybe we're just not that into designers: "elite style-setters are having to watch their creations land in the discount bin. Just a few months ago, Target rolled out its biggest-ever home-furnishings line, with 500 items designed by New York decorator Thomas O’Brien. But the brand, which includes items as varied as pleated curtains and a $500 sliding door chest, is already struggling."
Two things though. Designer lines are the only idea anyone has for stores like Target and Linens N Things to crack the furniture market. And the partnerships might, on some level, be working: "Sales of furniture at U.S. stores that don’t specialize in furniture rose 4 percent last year...and 8 percent in 2004."
No wonder traditional furniture stores are looking for methods that are even more creative. God knows their own designer effort had mixed results. "Even former fashion designer Todd Oldham, who lent his hip moniker to La-Z-Boy chairs, hasn’t been able to bolster sales in some areas." Really? Oldham's failing? I'm stunned.
Two things though. Designer lines are the only idea anyone has for stores like Target and Linens N Things to crack the furniture market. And the partnerships might, on some level, be working: "Sales of furniture at U.S. stores that don’t specialize in furniture rose 4 percent last year...and 8 percent in 2004."
No wonder traditional furniture stores are looking for methods that are even more creative. God knows their own designer effort had mixed results. "Even former fashion designer Todd Oldham, who lent his hip moniker to La-Z-Boy chairs, hasn’t been able to bolster sales in some areas." Really? Oldham's failing? I'm stunned.
But does the lipstick make that little burping noise when you close it?
How did this happen? How did Tupperware turn into a beauty business without anyone telling me? Or inviting me to the parties?
Movies and the people who love them
So Hollywood is selling movie downloads, but you can't copy them to a disc for TV viewing even though they'll cost as much as a DVD.
Yeah, that makes total sense. Embrace new technology without making anything actually easier for your consumer. You guys are geniuses!
And sure enough this isn't a thought-out strategy, just a confused but defensive move from Hollywood: "Studios are being cautious about selling films online in part because DVD sales produce more profit than box office receipts. But studios are also preparing for the day when major retailers such as Wal-Mart and Amazon.com begin offering their own movie download services."
Of course the real question here is how this affects Netflix. They don't seem worried. And I'm beginning to think they shouldn't be because Netflix might be the only people in the entertainment business who understand consumers: "Rather than a studio dispassionately selling one picture at a time -- hit or miss -- to a mass market, Netflix builds enthusiasm for movies by catering to each consumer's personal passion. Markets with high Netflix penetration tend to have healthier boxoffice." Guess you can bring coals to Newcastle.
And because Netflix can market a film so effectively and efficiently, that may mean more high-quality stuff. "Netflix is seeking to fill the gap between a good movie that should have an audience but has trouble reaching it." Everybody wins!
Well, almost everybody. For some unfortunate souls, the only thing to do is hope this year's movies wil be better. Good luck with that.
Yeah, that makes total sense. Embrace new technology without making anything actually easier for your consumer. You guys are geniuses!
And sure enough this isn't a thought-out strategy, just a confused but defensive move from Hollywood: "Studios are being cautious about selling films online in part because DVD sales produce more profit than box office receipts. But studios are also preparing for the day when major retailers such as Wal-Mart and Amazon.com begin offering their own movie download services."
Of course the real question here is how this affects Netflix. They don't seem worried. And I'm beginning to think they shouldn't be because Netflix might be the only people in the entertainment business who understand consumers: "Rather than a studio dispassionately selling one picture at a time -- hit or miss -- to a mass market, Netflix builds enthusiasm for movies by catering to each consumer's personal passion. Markets with high Netflix penetration tend to have healthier boxoffice." Guess you can bring coals to Newcastle.
And because Netflix can market a film so effectively and efficiently, that may mean more high-quality stuff. "Netflix is seeking to fill the gap between a good movie that should have an audience but has trouble reaching it." Everybody wins!
Well, almost everybody. For some unfortunate souls, the only thing to do is hope this year's movies wil be better. Good luck with that.
Saturday, April 01, 2006
Good morning to you too
Thanks to their "The Way I See It" series, Starbucks coffee cups are now just like book jacket blurbs: you read them even though you know there's a good chance it's slap-happy bullshit. This morning's proof: #84, a Wynona Judd contribution:
"In thinking about my journey so far here on planet Earth...."
I'd give you the whole quote, but why bother? After that opening, do you really think she's going to impart anything terribly worthwhile? Well, she doesn't. And I discovered that after I read it and re-read it, the quote actually counteracted the caffeinated contents of the cup itself. I'm in a stupor.
And I want my four bucks back.
"In thinking about my journey so far here on planet Earth...."
I'd give you the whole quote, but why bother? After that opening, do you really think she's going to impart anything terribly worthwhile? Well, she doesn't. And I discovered that after I read it and re-read it, the quote actually counteracted the caffeinated contents of the cup itself. I'm in a stupor.
And I want my four bucks back.
Let's be clear about Ms. Weber's sex life
If you want to be a smart-ass blogger and crack on the whole WPP-Benatti scandal, just remember: apparently Daniela Weber had an extramarital affair with Martin Sorrell but not with Marco Benatti. I mean, girl's not a slut! Suggesting otherwise is simply inviting this report to appear in your blogger comments:
"The chief operating officer of WPP's Italian arm is suing the Sunday Times over allegations she had a relationship with Marco Benatti, the former WPP country manager dismissed for alleged financial irregularities in January.
Daniela Weber, who runs WPP Italian business, is taking libel action against the paper....On Sunday, the paper ran a printed apology...."
This part's interesting too: "following a ruling handed down last year....people - including those in the public eye - were entitled to 'significant protection of privacy' including relationships with other people and regardless of the validity of the nature of the information published."
Regardless of validity, huh? Tsk, tsk, Ms. Weber.
"The chief operating officer of WPP's Italian arm is suing the Sunday Times over allegations she had a relationship with Marco Benatti, the former WPP country manager dismissed for alleged financial irregularities in January.
Daniela Weber, who runs WPP Italian business, is taking libel action against the paper....On Sunday, the paper ran a printed apology...."
This part's interesting too: "following a ruling handed down last year....people - including those in the public eye - were entitled to 'significant protection of privacy' including relationships with other people and regardless of the validity of the nature of the information published."
Regardless of validity, huh? Tsk, tsk, Ms. Weber.
Friday, March 31, 2006
Bud Selig's team is the one wearing the home whitewash
Bud's best bud George Mitchell will clear up this whole Barry Bonds mess, right? "Mitchell has deep connections to baseball that could call into question his ability to act in a fully independent manner. Mitchell is on the board of the Boston Red Sox and is the chairman of the Walt Disney Company, which owns ESPN, a broadcast partner of Major League Baseball that is televising a reality series starring Bonds."
But is that really such a big deal? "ESPN is not only paying $4.5 million to a documentary unit to produce Bonds' diary, it will allow Bonds and his minions editorial control."
Sssh. Stop asking questions.
But is that really such a big deal? "ESPN is not only paying $4.5 million to a documentary unit to produce Bonds' diary, it will allow Bonds and his minions editorial control."
Sssh. Stop asking questions.
Thursday, March 30, 2006
Yeah. What would He do?
In a way, discussing United Church of Christ's newest ad can be tricky. Religion is such a sensitive, intensely personal issue and advertising is subjective, so it could all get so ugly so fast.
Still, let's rip the UCC a new one, shall we?
I admit, I'm interested in this only because I grew up in a UCC church. I can tell you that although the national leadership loves controversy, you'd really not know it from the typical local-level Sunday service where autonomy mostly means a low-key, pleasant, 50-minute gathering. That's true even here in the South, where the UCC is often confused with the flashier Church of Christ. (Telling difference: UCC members drink. And dance.)
At ChurchMarketingSucks, Doug's comment gets the new ad just right: "The UCC is saying churches are bigots, even if they try to say they’re different. Guess what, UCC—you’re a church, too, so you just cast yourself in the same light."
And this: why is UCC going after people who already go to church? I mean, what's the net gain if the UCC bags a Methodist? Shouldn't they really be reaching out to non-churchgoers? Instead of an alternative to other churches, shouldn't the UCC be presenting itself as an alternative to other Sunday activities, like sleeping in? Isn't that the real challenge here? I know that's harder and it might take more than a 30-second spot but it's just something they might want to consider. You know, just in case the coffers can't always support a $1.5 million ad budget.
Still, let's rip the UCC a new one, shall we?
I admit, I'm interested in this only because I grew up in a UCC church. I can tell you that although the national leadership loves controversy, you'd really not know it from the typical local-level Sunday service where autonomy mostly means a low-key, pleasant, 50-minute gathering. That's true even here in the South, where the UCC is often confused with the flashier Church of Christ. (Telling difference: UCC members drink. And dance.)
At ChurchMarketingSucks, Doug's comment gets the new ad just right: "The UCC is saying churches are bigots, even if they try to say they’re different. Guess what, UCC—you’re a church, too, so you just cast yourself in the same light."
And this: why is UCC going after people who already go to church? I mean, what's the net gain if the UCC bags a Methodist? Shouldn't they really be reaching out to non-churchgoers? Instead of an alternative to other churches, shouldn't the UCC be presenting itself as an alternative to other Sunday activities, like sleeping in? Isn't that the real challenge here? I know that's harder and it might take more than a 30-second spot but it's just something they might want to consider. You know, just in case the coffers can't always support a $1.5 million ad budget.
Wednesday, March 29, 2006
Keeping that demo young
Ah, the potential cultural lessons of the latest cable TV ratings. Lifetime's the big loser "in part because of a protracted battle with EchoStar Communications." Also because their viewers are too old.
But the big winner? Lil' Kim.
But the big winner? Lil' Kim.
Something wicker this way comes
Inexplicably, the NYPost remains the best place to get your Pier 1 news. If you read closely, you learn that analysts reached their gloomy conclusions after visiting stores -- in New York and LA.
Just a guess here? I'm betting the intended Pier 1 consumer lives somewhere in between those two cities.
Maybe that matters. Maybe it doesn't.
Just a guess here? I'm betting the intended Pier 1 consumer lives somewhere in between those two cities.
Maybe that matters. Maybe it doesn't.
Talkin' baseball
Bank of America and Home Depot have bigger ones than Bud Selig. Admittedly that isn't saying much but it's refreshing to read statements like this: "'Baseball has got to get the perception of drugs out of the sport. It matters.'"
Tuesday, March 28, 2006
And how was your day?
My brain exploded at about 3:05pm central time. Fortunately, no bystanders were injured.
Monday, March 27, 2006
You're gonna have to learn your clichés
You're gonna have to study them, you're gonna have to know them. They're your friends.
Otherwise, you might be delayered. Or at least, unsiloed.
And I think we all know how painful that can be.
Otherwise, you might be delayered. Or at least, unsiloed.
And I think we all know how painful that can be.
Saturday, March 25, 2006
Jesper plays on a different course than you and I
It might have been a Sports Illustrated writer who once described Jesper Parnevik as dressing like the head pro at the Dr Seuss Country Club. But I always liked that look, especially when compared to the alternative. Now, Jesper finds bright colors to be completely over. So he's switched. To neckties.
I might love him.
I might love him.
Friday, March 24, 2006
Get well soon, Ms Dunnem
I know. I've said it before: Steeplechaser is one of my favorite things to read. But now it's like a role model for true blogging grit. How else would you describe a writer who retains her quirky, fun, clever and upbeat tone even when she gets hit by a car?
Wednesday, March 22, 2006
Is it too late to re-think the whole career thing?
I am so, so deeply ashamed: "While a recent Nielsen Entertainment study showed more than half of moviegoers found the pre-film ads annoying, still, advertisers lured by a captive audience are driving double-digit growth in the movie ad category."
Tuesday, March 21, 2006
More cowls please
The Dallas Morning News may be right. Michaels may be selling in part because the craft business is slumping and the "celebrity-led knitting craze has leveled off." But isn't there a bigger story here? I mean, if knitting is leveling off, what will happen to my favorite knitting blogs?
The public demands answers!
The public demands answers!
Sometimes, life beyond Target is too hard
When we last saw Isaac Mizrahi, he was groping young actresses, which in Hollywood is evidently only scandalous if you have no intention of eventually offering them important roles. So it was back to Target.
Now Mizrahi wants his own site and I'm beginning to think he might be a complete idiot: "Mizrahi has started work on the prototype for a lifestyle magazine....[and] is treating the magazine primarily as a tool to test the viability of his online concept. 'The reason I am doing it is because it’s a crying shame that of all people, I don’t have a Web site yet, in all these years,' he said. 'What I need, more than anything, is content. I think it’s better to first have a hard copy. If I can actually look at a magazine and turn the pages, then it can be a Web site.'"
Oh there's a crying shame in there somewhere, honey, but it's not what you think. Maybe it's generational. Maybe it's simply personal preference. Still, if you have to touch things to believe they exist, maybe an online enterprise is not for you.
Now Mizrahi wants his own site and I'm beginning to think he might be a complete idiot: "Mizrahi has started work on the prototype for a lifestyle magazine....[and] is treating the magazine primarily as a tool to test the viability of his online concept. 'The reason I am doing it is because it’s a crying shame that of all people, I don’t have a Web site yet, in all these years,' he said. 'What I need, more than anything, is content. I think it’s better to first have a hard copy. If I can actually look at a magazine and turn the pages, then it can be a Web site.'"
Oh there's a crying shame in there somewhere, honey, but it's not what you think. Maybe it's generational. Maybe it's simply personal preference. Still, if you have to touch things to believe they exist, maybe an online enterprise is not for you.
Friday, March 17, 2006
Denial is a convention in Vegas
The movie theater business isn't what it used to be but that, apparently, has not dawned on movie theater owners. Unfortunate! Except: it's their own fault. And: it makes Anne Thompson's ShoWest report a true comic masterpiece.
Without comment -- because why embellish the absurd? -- Thompson tells of theater owners who laugh at "Bubble," as they engage in yet more self-delusion: "This week National Association of Theatre Owners president and CEO John Fithian openly gloated over 'Bubble's' failure to launch, calling simultaneous release experiments 'radically misguided.' He pointed out that the average window between theatrical and DVD narrowed only four days between 2004 and '05, to four months and 16 days. 'The reality is the window is not changing,' Fithian said. 'The vast majority of Hollywood knows this windows model works.'"
The model works? Really? Huh.
But the real reason movie theater owners are doomed is clear if you just re-read Fithian's quote. Do you see any mention of the consumer? Even one?
At least Todd Wagner, the brain behind "Bubble" and himself a (gasp!) theater owner, sounds like he lives in the real world: "'Bubble' was a sleeper hit in hotels, where it was the third-biggest seller last month. 'That's part of the model,' Wagner says. 'Consumers had a chance to make an impulse buy. They read about "Bubble" and were able to click a button....We have opportunities to rethink how we bring content to consumers. New business makes all boats rise.'"
Gee. It's like protectionist business models are simply lost on the guy!
Without comment -- because why embellish the absurd? -- Thompson tells of theater owners who laugh at "Bubble," as they engage in yet more self-delusion: "This week National Association of Theatre Owners president and CEO John Fithian openly gloated over 'Bubble's' failure to launch, calling simultaneous release experiments 'radically misguided.' He pointed out that the average window between theatrical and DVD narrowed only four days between 2004 and '05, to four months and 16 days. 'The reality is the window is not changing,' Fithian said. 'The vast majority of Hollywood knows this windows model works.'"
The model works? Really? Huh.
But the real reason movie theater owners are doomed is clear if you just re-read Fithian's quote. Do you see any mention of the consumer? Even one?
At least Todd Wagner, the brain behind "Bubble" and himself a (gasp!) theater owner, sounds like he lives in the real world: "'Bubble' was a sleeper hit in hotels, where it was the third-biggest seller last month. 'That's part of the model,' Wagner says. 'Consumers had a chance to make an impulse buy. They read about "Bubble" and were able to click a button....We have opportunities to rethink how we bring content to consumers. New business makes all boats rise.'"
Gee. It's like protectionist business models are simply lost on the guy!
Thursday, March 16, 2006
Myron Leon? Are you kidding me?
Someone's keeping Mike Wallace's career in perspective. Was I the only one who didn't know?
Wednesday, March 15, 2006
Tuesday, March 14, 2006
We're all stocked up here
Tim Pollack won't stand for any of your lame-ass arguments. Sell creative someplace else.
It's just wacky enough to work!
Flatscreen TVs are good news for Pier 1: “’A lot of people are updating their furniture and decor to match the TV itself. We think it's helping to fuel home furnishing sales.’”
Of course, for a true and complete happy ending, everyone would have to buy their new set at Radio Shack.
Of course, for a true and complete happy ending, everyone would have to buy their new set at Radio Shack.
Our long regional nightmare is not over
Around the cloud of Southwest's fare hike is what the Dallas Morning News would have you believe is a silver lining: "The increases didn't affect any of Southwest's flights from Dallas Love Field, where it is restricted to short-haul flights by federal law." But that federal law is the Wright Amendment. And no matter how obliquely DMN refers to it, the Wright Amendment already gives Dallasites the crap end of the stick when it comes to airfares. Maybe DMN thought you wouldn't notice.
And maybe DMN, along with too many area politicians with business ties to American Airlines or DFW Airport or both, thought you wouldn't notice that Southwest is a remarkably good corporate citizen. No. Only Mitchell Schnurman will make the point that without Southwest, Dallas would lose "5,000 direct jobs, one of the biggest taxpayers in the city, and the prestige of being home to one of the most-admired companies in the world. (And don't forget about the thousands more whose jobs are connected with Love.)"
But we're not affected by this recent price increase so: don't worry about it!
And maybe DMN, along with too many area politicians with business ties to American Airlines or DFW Airport or both, thought you wouldn't notice that Southwest is a remarkably good corporate citizen. No. Only Mitchell Schnurman will make the point that without Southwest, Dallas would lose "5,000 direct jobs, one of the biggest taxpayers in the city, and the prestige of being home to one of the most-admired companies in the world. (And don't forget about the thousands more whose jobs are connected with Love.)"
But we're not affected by this recent price increase so: don't worry about it!
Monday, March 13, 2006
The Monday breakfast menu
I woke up this morning with the best intentions, fully prepared to chat about a number of pertinent topics. Then Blogger served me a nice tall glass of Shut The Hell Up.
Happens.
Happens.
Saturday, March 11, 2006
Maybe it was just two clicks over my head
Here is my official reaction to Battlestar Galactica's season finale:
The fuck?
I'm not saying I can't be talked into loving it. I'm just saying I'm gonna need some time.
The fuck?
I'm not saying I can't be talked into loving it. I'm just saying I'm gonna need some time.
Friday, March 10, 2006
More proof that Rupert Murdoch controls my mind
That Simpsons clip was a Fox creation. If you're keeping track, that officially makes Fox cooler than NBC.
After all, Dallasites need more places to shop
Wrapped in tissue paper, tied with ribbon and buried at the bottom of this DMN article is a special gift for area trophy wives: "[Neiman Marcus CEO Burt] Tansky also said Thursday that he may be ready to talk about 'new specialty concepts' soon."
Uh, how soon?
Uh, how soon?
Thursday, March 09, 2006
Chloe Dao is my new hero
When your curriculum vitae includes, among other things, "former political prisoner, southeast Asia," pretty much you got scoreboard on every other member of society. Every day you wake up is a victory. But I don't think that story alone is why Chloe Dao won Project Runway.
I like to believe it was something Chloe said -- a throwaway line actually -- while explaining her work to the judges. Did you catch it? As they questioned her decision to show ALL eveningwear, she summed it up sorta like this: "This is my collection and I knew I'd have to defend it so I just decided to do something I loved." So screw y'all. Sure there's strategy and marketability involved and Chloe gets that but also, she's going to do what makes her happy. And she has to take pride in her final product. That's a lot more commitment to a personal creative vision than, oh, Santino showed.
And to further rationalize all the hours I spend watching TV: for me and 3.4 million of my closest friends, watching Chloe's beautiful mother silently cry with joy was one of the best moments ever.
I like to believe it was something Chloe said -- a throwaway line actually -- while explaining her work to the judges. Did you catch it? As they questioned her decision to show ALL eveningwear, she summed it up sorta like this: "This is my collection and I knew I'd have to defend it so I just decided to do something I loved." So screw y'all. Sure there's strategy and marketability involved and Chloe gets that but also, she's going to do what makes her happy. And she has to take pride in her final product. That's a lot more commitment to a personal creative vision than, oh, Santino showed.
And to further rationalize all the hours I spend watching TV: for me and 3.4 million of my closest friends, watching Chloe's beautiful mother silently cry with joy was one of the best moments ever.
Tuesday, March 07, 2006
I was right. Therapy would have been a waste of time.
It's so much cheaper and more fun to read blogs! First, Dan Renzi makes me feel less alone in the world with this Penthouse-letter-for-shoppers opening sentence: "Today I went to Target. I needed dog food and deoderant....I grabbed a cart and proceeded to fill it with $242 of worthless home items."
Then Althouse continues to link to articles that diagnose my true, underlying problems: "The term attention-deficit disorder turns out to be a misnomer. Most people who have it actually have remarkably good attention spans as long as they are doing activities that they enjoy or find stimulating....we should probably be calling the condition something like 'intention-inhibition disorder,' because it is a condition in which one's best intentions — say, reading 50 pages in a dense textbook or writing a 10-page paper in a timely fashion — go awry."
There ya go. A fellow sufferer and a name for my condition, all in one afternoon. I feel better already!
Then Althouse continues to link to articles that diagnose my true, underlying problems: "The term attention-deficit disorder turns out to be a misnomer. Most people who have it actually have remarkably good attention spans as long as they are doing activities that they enjoy or find stimulating....we should probably be calling the condition something like 'intention-inhibition disorder,' because it is a condition in which one's best intentions — say, reading 50 pages in a dense textbook or writing a 10-page paper in a timely fashion — go awry."
There ya go. A fellow sufferer and a name for my condition, all in one afternoon. I feel better already!
Shouldn't it be called Mumbai Company anyway?
Among all the things a CEO can say, "'This was more challenging than I thought,'" is not the most inspiring. So James Carreker will be stepping down at Bombay Company. His recent performance was what you would call, in local terms at least, typical.
One question: can the same search firm find TWO qualified executives to move here -- or would it be easier to just hire the first taker as CEO of both Bombay and Radio Shack?
One question: can the same search firm find TWO qualified executives to move here -- or would it be easier to just hire the first taker as CEO of both Bombay and Radio Shack?
Just one more alcohol note and I'll stop. Because I can quit anytime. Promise.
Norman Adami, Miller CEO, gets all regretful: "as consumers began to look for more personalization and sophistication...Brewers stuck to the formulas that had worked before: mass-advertising campaigns with lots of bikinis and bad jokes. 'We were promoting sameness and increasingly going lowbrow. It is as if we were promoting beer as the official beverage of the knuckleheads.'"
Monday, March 06, 2006
Someone out there is having a good time
Sales of superpremium liquor are up and happily my personal purchasing habits are only part of the reason. Admit it. You're going out, getting effervescent and choosing the good stuff too:
"The incidence of people going out for a meal has grown, and the on-premise spirit business has picked up with that -- and at an even more rapid rate,' said Bill Anderson, vice president of sales for privately held Bacardi USA, the No. 3 spirits company. Bacardi has shifted more marketing resources into the area...it now sells about 30% of its total U.S. volume on-premise, with even higher percentages for its top-end brands like Grey Goose vodka, which is closer to 50%."
Oh, those "marketing resources." Coasters? OK. But cute bartenders who use flirting to sell a new gin?
Yeah, that'd be OK too.
"The incidence of people going out for a meal has grown, and the on-premise spirit business has picked up with that -- and at an even more rapid rate,' said Bill Anderson, vice president of sales for privately held Bacardi USA, the No. 3 spirits company. Bacardi has shifted more marketing resources into the area...it now sells about 30% of its total U.S. volume on-premise, with even higher percentages for its top-end brands like Grey Goose vodka, which is closer to 50%."
Oh, those "marketing resources." Coasters? OK. But cute bartenders who use flirting to sell a new gin?
Yeah, that'd be OK too.
Sunday, March 05, 2006
Some day that goodie bag will be yours. Oh yes, it will be yours.
Good news! Oscar nominees want to work on your spot. And it can only be assumed they'll happily read your screenplay too. See? You're closer than ever to blowing that popsicle stand.
Just remember though, celebrity swag is not tax-free.
Just remember though, celebrity swag is not tax-free.
Friday, March 03, 2006
Joshie: mystery man, genius
A discussion about Original Sin brings us the best comment left on a blog ever: "Obviously Irenaeus couldn't be Pelagian since he lived centuries before Pelagius, but I'm just bringing that up to be an ass."
Thursday, March 02, 2006
Quote of the day
Matador is only your nickname, big guy
A better question might be why did Ricardo Mayorga show up in a big glittery toreador's costume? No. Wait. An even better question: why does that do a little something for me?
Hemingway. I blame Hemingway.
Hemingway. I blame Hemingway.
Rupert cannot be stopped
I always thought it was odd how no one noticed the dark downside of MySpace until Rupert Murdoch -- the media's favorite little satan figure -- bought it.
But this IS Murdoch, so he can fight back. Behold: the power of Idol.
The problem? I was so totally going to be Ace's friend but now that Bucky won every Southern heart and vote by begging for some sweet tea, I'm torn!
But this IS Murdoch, so he can fight back. Behold: the power of Idol.
The problem? I was so totally going to be Ace's friend but now that Bucky won every Southern heart and vote by begging for some sweet tea, I'm torn!
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